Myrtle Avenue BID Events & Programs

CONTENTS 2013 Special Events, Programs, FY ‘13 Board of Directors & Staff 2012 Annual Report & 2013 Budget Shop Myrtle Ave & Save! Presidents’ Day Sidewalk Sale ~ February 15-18 Easter Sidewalk Sale ~ March 28-31 Spring Sidewalk Sale ~ April 18-21 Mother’s Day Sidewalk Sale ~ May 9-12 Memorial Day Sale ~ May 24-27 Father’s Day Sidewalk Sale ~ June 13-16 Fourth of July Sidewalk Sale ~ July 3-7 Summer Sidewalk Sale ~ August 1-4 Labor Day/Back to School Sidewalk Sale ~ Aug. 30-Sept. 2 Columbus Day Sidewalk Sale ~ October 11-14 Fall Sidewalk Sale ~ November 27-December 1 Small Business Saturday ~ November 30 Holiday Sale ~ December 7-24 Special Events Street Festivals Spring Street Festival ~ April 14 (Wyckoff Ave –Forest Ave) Kiwanis Street Festival ~ August 18 (Forest Ave- Fresh Pond Rd) Fall Street Festival ~ September 15 (Madison St.-Fresh Pond Rd) Parades 75th Anniversary Memorial Day Parade Monday, May, 27th Youth Market July ~ November Every Saturday, 10 a.m.-2 p.m. Myrtle & Cypress Avenue March Event Ridgewood Market Clothes Swap!! At Gotham Thrift Shop In Gotham’s Backyard 60-47 Myrtle Avenue Saturday, March 16th 12-4 p.m. All funds will support: RidgewoodMarket.com RidgewoodSocial.com $5 Entry with Clothes $8 Entry without Clothes Employee Discount Card Program If you work on Myrtle Avenue & your employer is enrolled in the Employee Discount Program (below) you can use your Employee Discount Card Program Discount Card to get a 10% discount on all purchases in all the stores listed. Current Employee Discount Program Participants Updated November 2012 Myrtle Avenue North Side Corato’s 60-91 Myrtle Ave Putnam Family Dentistry 60-83 Myrtle Ave Ridgewood Beauty Supply 60-81 Myrtle Ave Royal Leather/Sneaker Stadium 60-73/75 Myrtle Ave Chiquita’s Restaurant 60-59 Myrtle Ave Pizza Hut 60-51 Myrtle Ave Gotham Thrift Shop 60-47 Myrtle Ave Optical Warehouse 60-41 Myrtle Ave Ezzy’s Men’s Wear 60-39 Myrtle Ave Art Cove 60-09 Myrtle Ave Finecare Medical 59-07 71st Ave Ridgewood Opticians 59-05 Myrtle Ave Big Daddy 59-07 Myrtle Ave Domino Men’s Wear 58-25 Myrtle Ave Metro PCS 57-49 Myrtle Ave Bob’s Tropical Pets 57-45 Myrtle Ave Save-A-Thon 57-33 Myrtle Ave Simon Shoes 57-03 Myrtle Ave Ridgewood Eats 903 Seneca Ave Prin Jewelry 56-51 Myrtle Ave AT & T 56-43 Myrtle Ave Sterling Optical 56-25 Myrtle Ave San Remo Pizzeria 56-01 Myrtle Ave Ridgewood Photo 55-23 Myrtle Ave Myrtle Avenue South Side Midway Paris Beauty School 54-40 Myrtle Ave Myrtle Jewelry Palace 55-20 Myrtle Ave Julie Kaye 55-54 Myrtle Ave S&L Children’s 56-58 Myrtle Ave Myrtle Sporting Goods 57-16 Myrtle Ave Pants Pantry 57-22 Myrtle Ave A.J’s Jewelry 57-44 Myrtle Ave Chic Couture 57-46 Myrtle Ave Vision World 57-52 Myrtle Ave Taco Bell 57-29 Myrtle Ave Tasty Donut 58-02 Myrtle Ave B.J. Nichols 58-20 Myrtle Ave Carol Designs 59-06 Myrtle Ave Fajitas Sunrise 59-24 Myrtle Ave Glenridge Furniture 59-34 Myrtle Ave ½ Price Kids 60-84 Myrtle Ave Tower Electronics 60-92 Myrtle Ave FY 2013 BOARD MEMBERS Officers Herman Hochberg – Chairperson Howard Wolinetz – Vice President Peter J. Aigner – Treasurer Toni Binanti – Secretary Board of Directors Paola Asaro Roman Barroso Maurice Derzie Stanley Epstein Siegfried Harisch (alternate Mark Moss) Giovanni Mistretta Gary Protass (alternate Sharyn Protass) Nick Sciortino Valarie Wornian (alternate Alan Wornian) Public Officials Representative of the Mayor – Hon. Michael Bloomberg Robert W. Walsh, Commissioner Leon Fonfa, Senior Development Manager Representative of the Queens Borough President Hon. Helen Marshall Melva Miller, Director of Economic Development Representative of the Comptroller – Hon. John C. Liu Mabel Law, Barbara Baruch, Representative of City Council Member – Hon. Diana Reyna Ariel Salazar, Community Relations Representative of City Council Member Hon. Elizabeth S. Crowley; Moira McDermott, Designee Advisory/Non Voting Members Vincent Arcuri, Chair – Community Board #5, Queens (Alternate Gary Giordano, District Manager) Lawrence Kalik, Esq. Staff Theodore M. Renz – Executive Director Ann Giarratano – Deputy Director Susan Aguilera – Administrative Assistant Ira Nagel – Marketing & Promotion Supervisor Edward Cherkes – Marketing & Promotion Assistant Antonio Bausone – Project Assistant ANNUAL REPORT SECTION I -- REVIEW OF FISCAL YEAR 2012 Supplemental Sanitation Services The program service for supplemental sanitation began in December 1988. During the past year Atlantic Maintenance Corp. has provided service with manual workers sweeping the sidewalks, curbside and plaza areas of the Myrtle Avenue BID (There were two workers year-round and one additional worker from May to December). Sweeping services are provided on a continuous basis from 7 a.m. to 3 p.m. seven days a week. Litter baskets are lined with clear plastic liners. The Myrtle Avenue BID was also the first business improvement district outside of Manhattan to use the Green Machine, an innovative and versatile sidewalk-sweeping machine made in Scotland and used throughout the world. The BID uses the two state of the art machines daily to supplement the district’s sidewalk and plaza area’s cleaning efforts. On inclement days manual sweeping is substituted. On snow days the crew clears a path on each of the four pedestrian plazas and all corner sidewalk ramps and then spread calcium chloride. The BID also clears snow to provide access to fire hydrants. The NYC Dept. of Sanitation services the BID’s custom litter baskets regularly on Monday, Wednesday and Thursday, however, less frequent service is provided on Tuesday, Friday and Saturday depending on availability of equipment and Sunday service is provided every other week. The BID maintains a regular dialog with the local Community Board and the District Superintendent to ensure the best level of service delivery to the BID district especially conditions that need immediate attention. PLEASE NOTE: These supplemental sanitation services do not release the merchants/and or property owners from their responsibility regarding enforcement of the NYC Sanitation Code and in particular their responsibility for sweeping the sidewalk and 18” curbside. The BID voluntarily participates in the NYC Mayor’s Office of Operations Scorecard Program which monitors the cleanliness of sidewalk and street conditions on a monthly basis and reports on them quarterly. Beautification During 2011-2012 the Myrtle Avenue BID retained the services of Atlantic Maintenance and Community Board #5 to clean off and/or paint over graffiti on roll-down gates, light poles, mail boxes and doors in the BID. Atlantic Maintenance also removed weeds and replaced broken, missing or raised brick pavers. The Greater Ridgewood Restoration Corporation, another local non-profit organization removed graffiti on unpainted surfaces with high pressure machines (and some additional painting projects). All property owners in the Myrtle Avenue BID were notified last spring of the following: The Myrtle Avenue BID is in the process of modifying both the District Plan and Contract with the City of New York to clarify the responsibility of the BID’s activities as they relate to the decorative brick pavers on the sidewalks of the district. The District Plan contains the following language and the BID is proposing to remove the following language in the District Plan: The DMA shall provide or have provided the maintenance services which shall include, but not be limited to, the maintenance and replacement of those capital improvements made by the New York City’s Commercial Revitalization Program. In addition, the maintenance services may include, but shall not be limited to, sweeping and snow removal of crosswalks and plazas, maintenance of street furniture, maintenance of brick treatment, watering, fertilizing, spraying, pruning and replacing trees in the two pedestrian plazas and on the street. Subsequent to the District Plan amendment being approved by the City Council, the Contract language will be amended as well. Section 7-210 of the New York City Administrative Code of 2003 changed the law to hold the abutting owner to the sidewalk responsible for maintaining the sidewalk “in a reasonably safe condition”. We want to notify you of the current code so that you are mindful that maintenance not only of the sidewalk but of the decorative brick pavers as well, will be the sole responsibility of the abutting property owners. Security Services The Myrtle Avenue District Management Association maintains an ongoing dialog with the commander of the 104th Precinct, Community Affairs, Crime Prevention, Anti-Crime and all other units when the need arises. This has resulted in increased coverage of the Myrtle Avenue BID by Community Policing Unit (CPU) officers and newly dedicated foot patrols. The DMA may hold special meetings to address issues and problems when necessary. Monitoring crime patterns and service delivery continues to be a primary priority of the Myrtle Avenue District Management Association. The DMA further maintains an ongoing dialog with the District Manager of Community Board #5 and has a relationship with Community Board # 4 in Brooklyn (Bushwick) since the Myrtle Avenue BID ends at the Brooklyn border. Security Gate Replacement Program A new city ordinance stipulates that any merchant and/or property owner looking to install new security gates on their storefront/building must replace old solid roll-down gates with open link (mesh) type security gates. The Myrtle Avenue Business Improvement District offers retail tenants and/or property owners a grant up to $1,000 or 50% of the cost of the gates (which ever is less) to replace their solid roll-down gates. The goal of this program is to rid the shopping district of solid roll-down gates which create an unattractive district. Open link gates and inside lighting encourage shoppers to stroll on the avenue and view store displays after hours. They also allow the New York City Police Department, Fire Department, etc. to see inside the store should a problem exist. Open link gates reflect a more pleasant and safe environment. Marketing & Promotion The Myrtle Avenue BID sponsored special events, giveaways and coordinated advertising for promotional periods. Participants in the Marketing and Promotion Program distribute flyers, sale cards and surveys to Myrtle Avenue businesses and collect gift certificates for Lucky Shopper raffles. Participants also coordinate the Annual Meeting mailing as well as the Employee Discount Card Program. During FY 2010-2011 there were ten sidewalk sale events, three street festivals and special Holiday Programs: July 2011 -- Fourth of July Sidewalk Sale Four-day sale was promoted by flyers and advertising in local newspapers. August 2011 -- Summer Sidewalk Sale Four-day sale was promoted by flyers and advertising in local newspapers. August 7, 2011 – Kiwanis Street Festival The Kiwanis Street Festival was held on Sunday, August 7th 12 p.m. – 5 p.m. on Myrtle Avenue from Forest Avenue to Fresh Pond Road. The Myrtle Avenue BID is not a sponsor of this street festival but coordinates with the local Kiwanis organization for this event. September 2011 -- Back to School/Labor Day Sidewalk Sale Four-day sale was promoted by sale cards, flyers and advertising in local newspapers. September 18, 2011 -- Fall Street Festival The annual Myrtle Avenue BID Fall Street Festival was held 12 - 6 p.m. on Sunday, September 18th. Vendors and merchant participants filled 8-9 blocks on Myrtle Avenue from Decatur Street to Madison Street. Music was provided by Joe Fuoco’s Music Center and other entertainment which continued throughout the day. October 2011 – Columbus Day Sidewalk Sale Four-day sale was promoted by flyers and advertising in local newspapers. November 2011 – Fall Sidewalk Sale Four-day sale was promoted by flyers, sale cards and advertising in local Newspapers. Small Business Saturday Small Business Saturday was held on November 26th, 2011. As part of their commitment to support small businesses, American Express gave registered cardmembers a $25 statement credit when they shopped at small businesses on Small Business Saturday. The BID distributed information packs from American Express to merchants and sent out postcards, Constant Contact e-notices, and placed ads in local papers and the Daily News regarding the promotion. December 2011 -- Holiday Season Promotions Ridgewood Shopping Guide Ten day sale was promoted by the “Ridgewood Shopping Guide” featuring money saving coupons produced by HCA Advertising distributed to 40,000 homes in Greater Ridgewood. Ads were placed in all local newspapers, El Diario, Nowy Dziennik and the Daily News with 2012 upcoming events. Pictures with Santa “Pictures with Santa” was held on December 4th & December 11th. Over 300 children had their pictures taken with Santa, Rudolph, and the elves. Candy canes and chocolate Santas were distributed during this event. Holiday music was provided by the NYC Brass Entourage. Holiday Entertainment Holiday music was played from speakers on Myrtle Avenue light poles (from Fresh Pond Rd to Wyckoff Ave) from the day after Thanksgiving until early January. Holiday Lighting Holiday Lights were installed along Myrtle Avenue and side streets by Illuminations by Arnold, Inc. Decorations (evergreen trees, bells, menorahs) were placed on 24 light poles plus in addition to 25 arches with poinsettias, bells, and assorted designs. Two signs that read “Myrtle Avenue BID” in the form of our logo were put at both ends of the avenue. All of those decorations were created with ropelights. February 2012 -- Presidents'/Valentine’s Day Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. Stores that donated gift certificates for the holiday raffle and/or provided other raffle prizes were thanked in an ad as well. March 2012 – Spring Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. April 2012-- Easter Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. April 15, 2012 – Spring Street Fair The annual Myrtle Avenue Spring Street Festival was held 12 p.m. – 6 p.m. on Sunday, April 15th in conjunction with the Ridgewood Local Development Corporation. Vendors and merchant participants filled Myrtle Avenue from Seneca to Wyckoff Avenues. May 2012 -- Mother’s Day Sidewalk Sale/Memorial Day Sale Four day sidewalk sale followed by eleven day sale which were both promoted by a 24 page, 4-color Ridgewood Savings Guide promotion produced by HCA Advertising featuring ads from Myrtle Avenue BID stores (distributed to 40,000 Ridgewood & Glendale homes on May 9th & 10th). Sale cards, flyers and ads were placed in all local newspapers and the Daily News featuring upcoming events. Gift certificate raffle was held for Lucky Shopper Coupon winners in early June. June 2012 -- Father’s Day/Graduation Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. Plaza Activities Green Market The Myrtle Avenue BID added more to our already proven program of events (annual Street Fairs and Pictures with Santa) and further served the community by working with GrowNYC (formerly known as the Council on the Environment of New York City - cenyc) on the opening of the green market in July. The YouthMarket operated from July 9 to October 29, 10 a.m. – 3:00 p.m. weather permitting. The BID is one of approx. thirty neighborhoods in the city that have Greenmarkets. Greenmarkets not only help small farmers but introduce a wide array of fresh produce, breads and other items to local residents. The BID began a joint partnership with Youthmarket which is a collaborative effort of GrowNYC, the community partners, parents, teachers and volunteers providing the skills and experience to a small number of local students to work in a greenmarket environment. Also, at this same location on select Saturdays, FamilyCook Productions presented "Teen Battle Chefs" Cooking Demonstrations featuring fresh & local produce. Amerigroup Fall Festival The BID partnered with Amerigroup again for another health-related Back to School Festival in September 2011 at Venditti Square (Myrtle & St. Nicholas Avenues). The event provided information on free or low-cost NYS government sponsored health insurance programs, free health screenings and other resources, children’s face painting, family entertainment and free school supplies. Det. Anthony J. Venditti Rededication Ceremony The Rededication Ceremony, held on October 16, 2011, was attended by members of the Venditti Family, the NYC Police Commissioner and other high ranking officials as well as several elected officials and civic and religious leaders in the community. Sixty carnations were placed on the Memorial Plaque by those attending the event to commemorate what would have been Det. Venditti’s 60th birthday. Woodbine Street was closed to vehicular traffic in 1983 to create a pedestrian plaza as part of a revitalization effort to enhance the Myrtle Avenue Business Improvement District in Ridgewood, Queens, New York. On January 21, 1986 Det. Anthony J. Venditti was slain in the line of duty at St. Nicholas Avenue and Myrtle Avenue on an undercover assignment. As a result of this tragedy the Ridgewood community came together and re-named the street where he died in his honor “Det. Anthony J. Venditti Square” on January 20, 1989. The park has since been through several improvement projects funded by local officials and several city, state and public agencies. On September 17, 1995 there was a re-dedication ceremony which included the addition of the Det. Anthony J. Venditti Memorial Plaque and clock tower. On the memorial plaque is the inscription “Down these mean streets a man must go who is not himself mean; who is neither tarnished nor afraid.” The most recent project has created more open design elements and planting areas around the plaza. As a final addition to the Venditti Square clock, we are investigating the installation of a Carillon that will play Westminster chimes on the quarter hour. Daffodil Project The Ridgewood Property Owners and Civic Association along with the Myrtle Avenue Business Improvement District collaborated together in planting approximately 1,000 daffodil bulbs at Venditti Square. The daffodil bulbs were donated by New Yorkers for Parks; a citywide independent organization championing quality parks and open spaces for all New Yorkers in all neighborhoods. The BID also planted 100 bulbs at its planting area at Catalpa Ave & Myrtle Avenue. For nearly a decade, the Daffodil Project, a living memorial to the events of September 11th, 2001, has been an effort to beautify every neighborhood by planting daffodils. Led by New Yorkers for Parks, and in cooperation with the New York City Department of Parks and Recreation, this annual volunteer project serves as a symbol of remembrance, and an act of rebirth, that engages New Yorkers in the revitalization of their communities. Since this project's inception, 4 million daffodils have been planted throughout New York City. Mayor Bloomberg named the daffodil the official flower of New York City in 2007. Website The BID is co-sponsor of the www.Ridgewood-NY.com website that is a joint venture of the Ridgewood Local Development Corporation, the Myrtle Avenue Business Improvement District. The BID site highlights the history of the BID, outlines of all Current Events and Programs and provides a list of current businesses in the BID and a Calendar of Events. The site also provides a list of the current Board of Directors, Annual Report, Budget, Financial Statements and more. Banner Program Special “Pictures with Santa” Banners were installed on select light poles this year during the holiday season. A new seasonal Banner Program will be investigated for FY13. Administration The District Management Association continues to retain the Ridgewood Local Development Corporation, the officially designated economic development agency for Ridgewood, as its management agent. The RLDC houses the Myrtle Avenue BID and provides expertise in the areas of economic development, planning and project management as well as administrative services. The RLDC continued to provide technical and program support to the Myrtle Avenue DMA with regard to marketing and promotion programs. This will again include, but not limited to, special events, coordinated advertising, holiday lighting and other projects. New Programs in 2012 NYC Business Solutions NYC Business Solutions is a set of services offered by the New York City Department of Small Business Services to help businesses start, operate and expand in New York City. Services are provided at NO COST, regardless of the size or stage of your business. NYC Business Solutions, Queens Center has partnered with Myrtle Avenue BID and Ridgewood LDC to help Small Business Owners succeed in their business. NYC Business Solutions held the first “Office Hours” at the office of the Myrtle Avenue BID on April 4th 2012. More “Office Hours” will be scheduled in the future depending on the response received. NYC Business Solutions offers the following free services: Business Courses – learn business skills Legal Assistance – receive legal advice Financing Assistance – access a loan Navigating Government – cut through red tape Recruitment – save money when hiring Training – boost staff skills Certification – become M/WBE certified Con Edison Energy Savings Program Consolidated Edison Company of New York (Con Ed) has a small business energy efficiency program (Small Business Direct Installation Program). This program provides a free on-site energy efficiency survey and will cover up to 70% of the total cost of eligible upgrades based on the survey's recommendation. Con Ed works with Willdan Energy Solutions to implement this energy-saving program. Con Edison business customers with an average peak monthly demand less than 100kw are eligible to participate. Several merchants in the Myrtle Avenue BID participated in the program were able to lower their energy costs considerably. The program includes: - FREE on-site energy efficiency survey: Willdan performed FREE energy efficiency surveys of businesses that may show them how to spend less on the energy used for lighting, heating, and cooling. - FREE energy saving upgrades such as compact fluorescent lamps, low-flow aerators, and high-pressure rinse sprayers. - More Savings for additional upgrades for which Willdan pays up to 70% of the upfront costs. No waiting for rebates. Projects scheduled at the businesses’ convenience included: High-efficiency lighting, ballasts, and fixtures, heating, ventilation, and cooling system tune-up, refrigeration upgrades and more... Other Programs, Projects and Outreach - Tree Guards/Fences Decorative tree pits guards were installed by NYC Parks Dept. on Myrtle Avenue from Seneca to Forest Avenue. The Myrtle Avenue BID was one of several areas chosen to participate in this pilot program. The BID will work with the NYC Parks Department and the NYC Dept. of Transportation to find a solution to street tree roots raising sidewalks and sidewalk brick pavers in front of certain properties within the BID district. One possible solution might be to enlarge and enhance tree pit areas and thus removing affected sidewalk flags and brick treatments. Additional tree pit guards were installed as part of the last streetscape improvement project between Fresh Pond Road and Forest Avenue. Funds were not available to do each tree pit. Street trees between Seneca Avenue and Wyckoff Avenue as yet have no tree guard fences nor do trees on side streets within the BID district. The BID will explore possible solutions for the entire district with regard to these fences. - Art in the BID Myrtle Avenue BID will be exploring ways to branch out into new areas and has met with a few local artists to invite them to display their work during summer 2012 at various locations on Myrtle Avenue in conjunction with other Myrtle Avenue events (e.g. the Youthmarket). The BID will also investigate the possibility of having artists display their work indoors at various venues such as banks, vacant spaces etc. - Resource Recovery Program The Ridgewood Local Development Corporation, on behalf of the Myrtle Avenue BID, needs to investigate the feasibility of entering into a partnership with the Doe Fund, Inc. to create a program that would help area restaurants dispose of their waste cooking oil in an environmentally friendly process. It would first be implemented within the Myrtle Avenue Business Improvement District and then in other commercial districts within Community Board #5 in Queens. This pilot program, if successful along Myrtle Avenue, could be replicated along other shopping districts in Ridgewood and Glendale etc. SECTION II -- LOOKING AHEAD FISCAL YEAR 2013 GOALS The Myrtle Avenue BID will continue and enhance its already existing programs and look ahead to focus on the following top goals in 2013: 1. New York City Plaza Program The BID is working with New York City Department of Transportation Division of Planning and Sustainability in developing enhanced public space at 71st Avenue Triangle. The 71st Avenue Triangle will reclaim the underutilized slip road between Stephen Street and Myrtle Avenue to improve safety, maintain operations for adjacent businesses, and provide 3,000 square feet of enhanced public open space for residents and shoppers. The Myrtle Avenue BID plans to expand the activities currently held at the triangle during the Fall Street Festival and Christmas activities to possibly include farmers & craft markets, music, children’s events, temporary art installations, and other holiday events. 2. Security Gate Replacement Program The BID will continue a target program to remove existing roll-down security gates and replace with see-through gate or other external security improvement to provide visibility inside storefronts. The new gates would encourage window shopping, provide more light on the street if store lights are left on, provide increased safety by allowing the police and fire dept. visual access to the property, and discourage graffiti on the gates. Crime has decreased significantly over the past 20 yrs and solid roll down gates are no longer needed. 3. Retail Recruitment The BID will consider hiring a firm that specializes in retail recruitment. A goal will be to use 2010 census data to revise and update our 2005-2006 Marketing & Demographics Study. The BID will begin commercial lease data collection within the district in order to better understand recent trends and meeting both property owners’ and tenants’ needs. The ultimate goal will be a better retail mix for the BID. The BID will also continue to work with owners and stakeholders of the Ridgewood Theatre property to ensure that the future use of this historic property serves the best interests of the owners and the Ridgewood community. 4. Green Market In July 2008 the BID became one of approx. thirty neighborhoods in the city that have Greenmarkets. The BID began a joint partnership with the Youthmarket which is a collaborative effort of GrowNYC (formerly known as Council on the Environment of NYC) the community partners, parents, teachers and volunteers providing the skills and experience to a small number of local students to work in a greenmarket environment. The greenmarket venture which began in the summer of 2008 was located at the Ridgewood Memorial Triangle at Myrtle & Putnam Avenue. The program was deemed a success and local students will operate the stand once again when it returns in July 2012 at the same location. FamilyCook Productions, which featured “Teen Battle Chefs” last year, will also return again to give cooking demonstrations and give out food samples - cooking with “fresh & local” produce. The BID will enhance the program by adding musical performances throughout the summer and early fall. 5. Sponsorship Program The BID will seek to look at ways to supplement its budget and provide for various projects and programming by soliciting sponsorship funds from area businesses and property owners. The BID will explore ways for participants to demonstrate their commitment to the neighborhood and support of the BID while at the same time promoting their own business. These may include but not be limited to logo placement on streetlamp banners, custom trash receptacles as well as other possibilities. Myrtle Avenue Business Improvement District July 1, 2012 - June 30, 2013 Budget Income BID Assessment $406,141* Street Fair 4,000 Interest 1,000 $411,141 Expenses Sanitation $114,000 Security 5,000 Beautification 10,600 Holiday Lights 37,700 Marketing & 110,500 Promotion Administration 149,825 Program Services 30,000** Grant $457,625*** * Assessment is the same as last year ** One-time grant to Ridgewood LDC for program & other expenses spent on behalf of BID from 1988-2012. *** Surplus funds (approx. $130,000) from previous years & FY 2012 will pay for additional expenses BUDGET SERVICES SANITATION $114,000 Sidewalk & curbside sweeping 7 days a week, two Green Machine drivers year-round. One additional manual worker for 8 months and other manual workers on an as needed basis. Green Machines do not operate in inclement weather – manual crew operates during these times. SECURITY $5,000 The BID will continue to work closely with the 104th Precinct. Other program considerations may include development of a crime prevention brochure for merchants and property owners and a security seminar with experts from the NYC Police Dept. Security Gate Replacement Program will continue. BID will investigate security cameras. BEAUTIFICATION $10,600 Anti-Graffiti Program Supplies, Streetscape Improvements, landscaping & amenities. HOLIDAY LIGHTS $37,700 Illuminated decorations on 24 light poles, 25 lighted arches along Myrtle Ave. at various locations & 2 Myrtle Avenue BID signs at Wyckoff and Myrtle & Fresh Pond Road and Myrtle. MARKETING & $110,500 PROMOTION Supports sales promotions, ad books & events including Youth Farm Market, Street Fairs, Holiday Events & other marketing & promotion strategies. ADMINISTRATION $149,825 Staff, utilities, supplies, insurance, audit and other related OTPS (includes $21,114 for Liability Insurance.) PROGRAM SERVICES $30,000 GRANT One time grant to the Ridgewood LDC for program and other service expenses spent on behalf of the BID from 1988-2012.

15 Mar 2013 by RPOCA

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