Myrtle Avenue BID Programs & Projects

CONTENTS 2010 Special Events, Programs, 2010 Board of Directors & Staff 2010 Annual Report & 2011 Budget 2010 SPECIAL EVENTS SIDEWALK SALE DAYS Summer Sale ~ August 5-8 Labor Day/Back to School Sale ~ September 3-6 Columbus Day Sale ~ October 8-11 Fall Sale Days ~ November 18-21 Watch for our Holiday Calendar of Events RIDGEWOOD YOUTH MARKET Offers fresh locally grown produce, free healthy recipes and more – all brought to you by young people from your community Brought to you by GrowNYC in partnership With the Myrtle Ave BID & Ridgewood LDC Every Saturday from July17 – October 30 Myrtle & Cypress Avenues - 10 am to 3pm We gladly accept EBT, WIC & Senior FMNP FamilyCook Productions presents “Teen Iron Chefs” cooking demonstrations “Eating Fresh & Local” July 17, 24, 31 & August 7, 14, 21 10:30 am to 12:30 pm Check back for September dates! STREET FESTIVAL Fall Street Festival ~ September 19th (Myrtle Ave from Putnam Ave to Fresh Pond Road) Entertainment, food, games, rides & more! New Stores Ard Pharmacy 60-61 Myrtle Avenue Be-Be Trading 59-39 Myrtle Avenue Casual Town 54-50 Myrtle Avenue Chiquita’s Restaurant (formerly La Mia) 60-59 Myrtle Avenue Creative Linen House 55-16 Myrtle Avenue Fragrance Plaza 54-56 Myrtle Avenue Toys R Us Express 58-21 Myrtle Avenue XIOS 58-08 Myrtle Avenue Zofia Antiques 59-30 Myrtle Avenue PROGRAMS Myrtle Avenue Streetscape Improvement Project The Myrtle Avenue Streetscape Project began on October 16, 2006. This project is meant to improve the pedestrian life of Myrtle Avenue by creating gardens, emphasizing the community character and improving existing site amenities. The following are the proposed improvements: General Streetscape Improvements 1. Sidewalk brick pavers and steel faced curb replacement at locations where sidewalk is severely damaged and/or presents tripping hazards. 2. Improvements to tree pits at locations where existing tree pit grates are heaved or broken. New tree pits will follow DPR Standard Details. 3. Installation of new Identity Signs on existing streetlights (22 signs). 4. Installation of new Signs to denote history of the neighborhood (5 signs). 5. Cleaning and replacement of existing brick pavement as needed. 6. Replacement of benches to DPR Standard Bench Type D World’s Fair bench with an additional armrest in the middle at Venditti Square and Ridgewood Memorial Triangle. Benches being installed along the sidewalk will not have armrest dividers. 7. Replacement litter receptacles with standard NYC approved items (Victor Stanley SD-42 Ironsides Series 36-gallon side-door opening litter receptacles.) 8. Installation of a flagpole and up-lights in Ridgewood Memorial Triangle. Specific Improvements 1. Ridgewood Memorial Triangle 2. Carl Clemens Triangle 3. Corner of Myrtle & Catalpa Avenues 4. 71st Avenue Triangle 5. Venditti Square Work commenced in spring 2007and Phase I was completed in 2008. Additional improvements in Phase II are anticipated to begin in spring 2010. Improvements to the Myrtle/Wyckoff/Palmetto Street Transportation Hub Rehabilitation of the Myrtle/Wyckoff Station Complex Part of an overall plan for the greater Ridgewood community is the development and revitalization of this transit hub. Construction began in March 2004. Over $50 million will be invested in this station complex. An additional $4.5 million will be spent on inter-modal bus transfer to subway improvements. This hub serves as the main terminus for six bus lines and is a major transfer point between the M & L (BMT) subway lines. Most aspects of the station have been completed and the station is open to serve the public. It replaced a station building that was built in the late 1920’s, work included: • Construction of a new expanded station building • Improved stairway reconfiguration throughout the station complex • Incorporation of applicable ADA provisions including the construction of three new elevators to provide handicap access to all platforms, mezzanines and street level • Improved transfer between the two stations including a wider passageway and new stairs to the Wyckoff Avenue Station. • New interior finishes, concessions and NYCT facilities. • Upgrade station lighting and communication systems. • Rehabilitation of stairs and structural elements. This project was secured through the efforts of Assemblywoman Catherine Nolan. - Myrtle/Wyckoff Intermodal Improvements (Palmetto Street Improvements) An additional $4 million was secured from New York State through Assemblywoman Catherine Nolan and $500,000 from the U.S. Department of Transportation through Congresswoman Nydia Velazquez to create a bus terminal to enhance this project beyond the station rehab. The objective of this project is to improve customer transfers to the subway and the buses by transforming Palmetto Street into an integrated intermodal facility. The major elements of The Scope of Work include the following: • Sidewalks and Roadway: Replacement of existing sidewalks and roadway with new including construction of curbs and street markings. • Bus Stops: Relocation of bus stops on both sides of Palmetto Street • Dispatchers Booth: Demolition of existing booth and installation of new booth, including storage space for snow blower. • Lighting: Installation of new canopy lighting and bus holding light system. • Signage: Provision of accurate and easy to follow signage. • Columns: Provision of new concrete column base protection at all elevated line columns, including painting of concrete bases and columns. This project commenced in early 2008. The station work was completed in 2008 and the inter-modal improvements are scheduled to be completed by early 2010. The BID maintains an ongoing dialog with NYC Transit Authority and MTA with respect to progress of these two projects. FY 2010 BOARD MEMBERS Officers Herman Hochberg – Chairperson Howard Wolinetz – Vice President Peter J. Aigner – Treasurer Toni Binanti – Secretary Board of Directors Maurice Derzie Siegfried Harisch/Mark Moss Giovanni Mistretta Harvey Protass Mario Saggese Nick Sciortino Valarie/Alan Wornian Public Officials Representative of the Mayor – Hon. Michael Bloomberg Robert W. Walsh, Commissioner Leon Fonfa, Senior Development Manager Representative of the Queens Borough President – Hon. Helen Marshall Melva Miller, Director of Economic Development Representative of the Comptroller – Hon. John C. Liu Josh Mazess, Director of Economic Development Judith Rodriguez, Community Coordinator Representative of City Council Member – Hon. Diana Reyna Alejandro Echeverri, Community Relations Representative of City Council Member – Hon. Elizabeth S. Crowley Dominick Dale, Designee Advisory/Non Voting Members Gary Giordano, District Manager – Community Board #5, Queens Vincent Arcuri, Chairman – Community Board #5, Queens Deputy Inspector Keith E. Green – 104th Precinct Det. Kevin Weber – 104th Precinct Lt. James Lombardi – 104th Precinct P.O. Thomas Bell – 104th Precinct Staff Theodore M. Renz – Executive Director Ann Giarratano – Deputy Director Susan Aguilera – Administrative Assistant Ira Nagel – Marketing & Promotion Supervisor Edward Cherkes – Marketing & Promotion Assistant Antonio Bausone – Project Assistant ANNUAL REPORT SECTION I -- REVIEW OF FISCAL YEAR 2010 Supplemental Sanitation Services The program service for supplemental sanitation began in December 1988. During the past year Atlantic Maintenance Corp. has provided service with manual workers sweeping the sidewalks, curbside and plaza areas of the Myrtle Avenue BID (There were two workers year-round and one additional worker from May to December). Sweeping services are provided on a continuous basis from 7 a.m. to 3 p.m. seven days a week. Litter baskets are lined with a clear plastic liner. The NYC Department of Sanitation services the litter baskets 6 days a week and every fifth Sunday. On snow days the crew clears a path on each of the four pedestrian plazas and all corner sidewalk ramps and then spread calcium chloride. PLEASE NOTE: These supplemental sanitation services do not release the merchants/and or property owners from their responsibility regarding enforcement of the NYC Sanitation Code and in particular their responsibility for sweeping the sidewalk and 18” curbside. The BID voluntarily participates in the NYC Mayor’s Office of Operations Scorecard Program which monitors the cleanliness of sidewalk and curbside conditions on a monthly basis and reports on them quarterly. The Myrtle Avenue BID’s scorecard ratings for the last quarter of 2009 and the first three quarters of 2010 for sidewalks was 100% acceptable. Fourth quarter 2009 results for curbsides was 97.7%, for the first quarter of 2010 it was 97.2% and for the 2nd & 3rd quarters it was 100% acceptable. Special Maintenance During 2009-20010 the Myrtle Avenue BID retained the services of Atlantic Maintenance and Community Board #5 to clean off and/or paint over graffiti on roll-down gates, light poles, mail boxes and doors in the BID. Atlantic Maintenance also replaces broken or missing bricks. The Greater Ridgewood Restoration Corporation, another local non-profit organization removed graffiti on unpainted surfaces with high pressure machines (and some additional painting projects). Security Services The Myrtle Avenue District Management Association maintains an ongoing dialog with the commander of the 104th Precinct, Community Affairs, Crime Prevention, Anti-Crime and all other units when the need arises. This has resulted in increased coverage of the Myrtle Avenue BID by Community Policing Unit (CPU) officers and newly dedicated foot patrols. The DMA may hold special meetings to address issues and problems when necessary. Monitoring crime patterns and service delivery continues to be a primary priority of the Myrtle Avenue District Management Association. The DMA further maintains an ongoing dialog with the District Manager of Community Board #5. Marketing & Promotion The Myrtle Avenue BID sponsored special events, giveaways and coordinated advertising for promotional periods. Participants in the Marketing and Promotion Program distribute flyers, sale cards and surveys to Myrtle Avenue businesses and collect gift certificates for Lucky Shopper raffles. Participants also coordinate Lucky Shopper mailings (August and November) and the Annual Meeting mailing (May) as well as the Employee Discount Card Program. During FY 2010 there were six sidewalk sale events, two street festivals and special Holiday Programs: July 2009 -- Fourth of July Sidewalk Sale Four-day sale was promoted by sale cards and flyers and advertising in local newspapers. August - September 2009 -- Back to School/Labor Day Sidewalk Sale Four-day sale was promoted by sale cards and flyers and advertising in local newspapers. September 20, 2009 -- Fall Street Festival The annual Myrtle Avenue BID Fall Street Festival was held 11 a.m. - 6 p.m. on Sunday, September 20th. Vendors and merchant participants filled 8-9 blocks on Myrtle Avenue from Decatur Street to Madison Street. Music was provided by Joe Fuoco’s Music Center and other entertainment continued throughout the day. The BID also sponsored a free shredding event in conjunction with Just-n-Time Dynamics from 11 a.m. – 3 p.m. December 2009 -- Holiday Season Promotions Ridgewood Shopping Guide Ten day sale was promoted by the “Ridgewood Shopping Guide” produced by HCA Advertising distributed to 40,000 homes in Greater Ridgewood. Pictures with Santa “Pictures with Santa” was held on December 6th (the December 13th event was cancelled due to rain). Over 300 children had their pictures taken with Santa, Rudolph, and the elves. Candy canes and chocolate Santas were distributed during this event. Holiday music was provided by the NYC Brass Entourage. Holiday Entertainment Holiday music was played from speakers on Myrtle Avenue light poles (from Fresh Pond Rd to Wyckoff Ave) from the day after Thanksgiving to early January. NYC Brass Entourage performed holiday music at various locations on Myrtle Avenue on Saturday, December 19th. Holiday Lighting Holiday Lights were installed along Myrtle Avenue and side streets by Illuminations by Arnold, Inc. Decorations (evergreen trees, bells) were placed on 24 light poles plus in addition to 25 arches with poinsettias, bells, and assorted designs. Two signs that read “Myrtle Avenue BID” in the form of our logo were put at both ends of the avenue. All of those decorations were created with ropelights. February 2010 -- Presidents'/Valentine’s Day Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. Stores that donated gift certificates for the holiday raffle and/or provided other raffle prizes were thanked in an ad as well. March 2010 – Spring Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. April 2010 -- Easter Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. April 18, 2010 – Spring Street Fair The annual Myrtle Avenue Spring Street Festival was held 11 a.m. – 6 p.m. on Sunday, April 18th. Vendors and merchant participants filled Myrtle Avenue from Seneca to Wyckoff Avenues. May 2010 -- Mother’s Day Sidewalk Sale/Memorial Day Sale Four day sidewalk sale followed by eleven day sale which were both promoted by a 24 page, 4-color Ridgewood Savings Guide promotion produced by HCA Advertising featuring ads from Myrtle Avenue BID stores (distributed to 40,000 Ridgewood & Glendale homes on May 5th & 6th), sale cards and flyers and advertising in local newspapers. Gift certificate and HDTV raffle for Lucky Shopper Coupon winners June 2010 -- Father’s Day/Graduation Sidewalk Sale Four day sale was promoted by sale cards and flyers and advertising in local newspapers. Plaza Activities Green Market The Myrtle Avenue BID added more to our already proven program of events (annual Street Fair and Pictures with Santa) and further served the community by working with the Council on the Environment of New York City (now known as GrowNYC) and the Academy of Urban Planning on the opening of the green market on July 11th. A grand opening celebration took place July 18th with a cooking demonstration and a live performance by the Mariachi Real de Mexico band from 12-2 p.m. Congresswoman Nydia Velazquez and NYC Council Members Diana Reyna and Mike Miller attended the event. The YouthMarket/Farm Market operated from July 11 - October 31st, 10 am – 2:30 pm weather permitting. The BID became one of approx. thirty neighborhoods in the city that have Greenmarkets. Greenmarkets not only help small farmers but introduce a wide array of fresh produce, breads and other items to local residents. The BID began a joint partnership with Youthmarket which is a collaborative effort of cenyc, the community partners, parents, teachers and volunteers providing the skills and experience to a small number of local students to work in a greenmarket environment. Streetscape Planter On June 21, 2010, The Myrtle Avenue BID, in partnership with the students and teachers from P.S. 239, the Greater Ridgewood Youth Council and the Glendale Kiwanis, transformed the triangle planter at Myrtle & Catalpa Avenues into a green oasis. The planter which was installed as part of the Streetscape Improvement Project holds a variety of evergreen bushes and plants that will be maintained by the Myrtle Avenue BID. Administration The District Management Association continues to retain the Ridgewood Local Development Corporation, the officially designated economic development agency for Ridgewood, as its management agent. The RLDC houses the Myrtle Avenue BID and provides expertise in the areas of economic development, planning and project management as well as administrative services. The RLDC continued to provide technical and program support to the Myrtle Avenue DMA with regard to marketing and promotion programs. This will again include, but not limited to, special events, coordinated advertising, holiday lighting and other projects. Website The BID is co-sponsor of the www.Ridgewood-NY.com website that is a joint venture of the Ridgewood Local Development Corporation, the Myrtle Avenue Business Improvement District and the Ridgewood Property Owners and Civic Association. The BID site highlights the history of the BID, outlines of all Current Events and Programs and provides a list of current businesses in the BID and a Calendar of Events. The site also provides a list of the current Board of Directors, Annual Report, Budget, Financial Statements and more. Banner Program The Banner Program has been suspended until all the historic light poles and the 22 Ornamental Historic signs were installed. Only special event banners for Holiday Events were installed on select light poles this year. IMPROVEMENTS TO THE MYRTLE/WYCKOFF/PALMETTO STREET TRANSPORTATION HUB - Rehabilitation of the Myrtle/Wyckoff Station Complex Part of an overall plan for the greater Ridgewood community is the development and revitalization of this transit hub. Construction began in the spring of 2004. Over $50 million has been invested in this station complex. This facility serves as the main terminus for six bus lines, the pass through of others and a major transfer point for the M & L subway lines. We expect the new station to be fully completed in early 2008. Most aspects of the station have been completed and the station is open to serve the public. It replaced a station building that was built in the late 1920’s, work included: • Construction of a new expanded station building • Improved stairway reconfiguration throughout the station complex • Incorporation of applicable ADA provisions including the construction of three new elevators to provide handicap access to all platforms, mezzanines and street level • Improved transfer between the two stations including a wider passageway and new stairs to the Wyckoff Avenue Station. • New interior finishes, concessions and NYCT facilities. • Upgrade station lighting and communication systems. • Rehabilitation of stairs and structural elements. This project was secured through the efforts of Assemblywoman Catherine Nolan. - Myrtle/Wyckoff Intermodal Improvements (Palmetto Street Improvements) An additional $4 million was secured from New York State through Assemblywoman Catherine Nolan and $500,000 from the U.S. Department of Transportation through Congresswoman Nydia Velazquez to create a bus terminal to enhance this project beyond the station rehab. The objective of this project is to improve customer transfers to the subway and the buses by transforming Palmetto Street into an integrated intermodal facility. The major elements of The Scope of Work include the following: • Canopy: Removal of existing wooden canopy and replace with new metal canopy, integrated with glazed strips, the full length of Palmetto Street from Myrtle/Wyckoff Avenues to St. Nicholas Avenue. • Sidewalks and Roadway: Replacement of existing sidewalks and roadway with new including construction of curbs and street markings. • Bus Stops: Relocation of bus stops on both sides of Palmetto Street • Dispatchers Booth: Demolition of existing booth and installation of new booth, including storage space for snow blower. • Lighting: Installation of new canopy lighting and bus holding light system. • Signage: Provision of accurate and easy to follow signage. • Columns: Provision of new concrete column base protection at all elevated line columns, including painting of concrete bases and columns. This project commenced in early 2008 and will be completed by late 2010. -Myrtle Avenue Streetscape Improvement Project The Myrtle Avenue BID has secured a grant of $2.4 million through the collective efforts of former City Councilman Dennis P. Gallagher, City Councilwoman Diana Reyna, and Borough President Helen Marshall which was channeled through the NYC Economic Development Corporation. This project is meant to improve the pedestrian life of Myrtle Avenue by creating gardens, emphasizing the community character and improving existing site amenities. The following are the improvements which were made to the avenue in the first phase: General Streetscape Improvements 1. Sidewalk and steel faced curb replacement at locations where sidewalk is severely damaged and/or presents tripping hazards. 2. Improvements to tree pits at locations where existing tree pit grates are heaved or broken. New tree pits will follow DPR Standard Details also includes installation of additional tree pits and fences/guards. 3. Installation of new Identity Signs on existing streetlights (total of 22 signs). 4. Installation of new Signs to denote history of the neighborhood (total of 5 signs). 5. Cleaning and replacement of existing brick pavement as needed. 6. Replacement of benches to NYC Department of Parks Standard Bench (Worlds Fair Edition) with an additional armrest in the middle. 7. Replacement of NYC garbage receptacles with 78 custom trash receptacles by Victor Stanley 8. Installation of new flagpoles and up-lights in Ridgewood Memorial Triangle. Specific Improvement Areas 1. Venditti Square 2. Ridgewood Triangle 3. Carl Clemens Triangle 4. Corner of Myrtle & Catalpa Avenues 5. 71st Avenue Triangle Other Programs, Projects and Outreach - Parking Facility For many years, the Myrtle Avenue Business Improvement District (BID) has been working to secure a space for a parking facility for Myrtle Avenue. A long-awaited parking facility opened two years ago on Hancock Street & Seneca Avenue (just off Myrtle Avenue). Unfortunately, the owners of this facility sold it to another user and it is soon to be a storage facility. The RLDC/BID will continue to look for other parking facility sites. - Tree Guards/Fences Decorative tree pits guards were installed by NYC Parks Dept. on Myrtle Avenue from Seneca to Forest Avenue. The Myrtle Avenue BID was one of several areas chosen to participate in this pilot program. The BID will seek to expand the program to the rest of the avenue. This is now funded through the Myrtle Avenue Streetscape Improvement Project. The BID has received a positive response from merchants outside of the pilot area who would like the guards installed in their section of the avenue as well. This program was a result of the BID’s long-standing relationship with the Parks Department Forestry Division. SECTION II -- LOOKING AHEAD FISCAL YEAR 2011 GOALS The Myrtle Avenue BID will continue and enhance its already existing programs and look ahead to focus on the following top goals in 2011: 1. Myrtle Avenue Streetscape Project – Phase II Phase I of this project, channeled through the NYC Economic Development Corporation, entailed sidewalk and streetscape improvements within the Myrtle Avenue Business Improvement District. Improvements ranged from, but were not limited to, sidewalk and brick paver repairs and enhancements, custom sanitation litter receptacles, benches, planters and other amenities. $2.3 million has been funded by former City Councilman Dennis P. Gallagher, Councilwoman Diana Reyna, and Queens Borough President Helen M. Marshall. Council Member Diana Reyna secured an additional $1.3 million for a second phase which is expected to commence in the summer of 2010. The scope of services has yet to be determined. 2. Myrtle/Wyckoff Transit Hub Part of an overall plan for the greater Ridgewood community is the development and revitalization of this transit hub. Construction began in March of 2004 and is expected to be completed in 2008. Over $50 million will be invested in this station complex. This facility serves as the main terminus for six bus lines and a major transfer point for the M & L subway lines. Additional funds ($4,000,000 from the State of New York through Assemblywoman Catherine Nolan and $500,000 from the United States Department of Transportation through Congresswoman Nydia M. Velazquez) will be allocated for multi-modal transit improvements for the Myrtle Wyckoff Transit Hub. This project commenced in early 2008 and will be completed by late 2010. 3. Security Gate Replacement Program The BID will begin a target program to remove existing roll-down security gates and replace with see-through gate or other external security improvement to provide visibility inside storefronts. The new gates would encourage window shopping, provide more light on the street if store lights are left on, provide increased safety by allowing the police and fire dept. visual access to the property, and discourage graffiti on the gates. Crime has decreased significantly over the past 20 yrs and solid roll down gates are no longer needed. 4. Retail Recruitment Program This program will be a follow up to our marketing and demographics study to try and augment the number of quality stores on the avenue and improve communications with landlords and their managers and/or agents. The BID will consider hiring a firm that specializes in the field of retail recruitment. 5. Plaza Activities Green Market In July 2008 the BID became one of approx. thirty neighborhoods in the city that have Greenmarkets. The BID began a joint partnership with Youthmarket which is a collaborative effort of GrowNYC (formerly known as Council on the Environment of NYC) the community partners, parents, teachers and volunteers providing the skills and experience to a small number of local students to work in a greenmarket environment. The greenmarket venture which began in the summer of 2008 was located the Ridgewood Veteran’s Triangle at Myrtle & Putnam Avenue. The program was deemed a success and local students will operate the stand when it returns on July 11, 2010 at the same location. FamilyCook Productions, which featured “Teen Iron Chefs” last year, will also return again to give cooking demonstrations (scheduled for 7/17, 7/24, 7/31, 8/7, 8/14, & 8/21) and give out samples of the benefits of cooking with “fresh & local” produce. Art Festival The Myrtle Avenue BID Marketing & Promotion Committee met with a group called Arts in Bushwick to see if there might be interest in the art community in having an Art Festival in Ridgewood. The main focus will be to pair local artists with available spaces to display/perform their art in various locations in and around the Myrtle Avenue BID. An initial meeting has deemed the Ridgewood Theatre as the most suitable central location and with indoor and outdoor locations just off that (Ridgewood Memorial Triangle, Carl Clemens Triangle, Venditti Square, etc.) as possible venues for a first venture. The event would take place the third weekend of October. The focus would be mainly on performance art (e.g. costumes, masks, pumpkin carving etc) with a Halloween/Fall theme. 6. Website Development The Myrtle Avenue BID will be updating software and the look of its website www.ridgewoood-ny.com. Merchants will be given the option to include photos of their stores as well as a brief profile. Links to important local and city agencies will be added and more. 7. Green Machines The Myrtle Avenue BID will introduce its two new high-speed Green Machines (Applied 424HS) on Myrtle Avenue in the summer of 2010. This is the latest version of the Green Machine engineered to be the most reliable and versatile sweeper in the world. It is quiet, clean, virtually dust-free, safe, maneuverable and people friendly. The Green Machine’s unique, compacting impeller vacuums and devours almost anything, mulching debris down to one third its original size. It easily picks up cans, cigarette butts, leaves, dirt and even glass bottles. The Green Machine uses standard plastic trash bags for convenient and hygienic disposal. It also comes with an all weather cab for operation comfort. It can also disconnect the seat assembly allowing conversion to a walk-behind machine. Behind the seat there is a rear storage locker to hold tools and other needed supplies. Our two Green Machines were made possible through a $50,000 grant from the New York Senate by former State Senator, Hon. Serphin R. Maltese, 15th Senate District. Funds were channeled through the Empire State Development Corporation Myrtle Avenue Business Improvement District July 1, 2010 - June 30, 2011 Budget Income BID Assessment $406,141* Street Fair 7,000 Interest 2,000 $415,141 Expenses Sanitation $116,380 Security 5,000 Special Maintenance 5,000 Holiday Lights 37,700 Marketing & 96,794 Promotion Administration 150,267 $411,141* Contingency 4,000** *Assessment is the same as last year **Approximate surplus funds from previous years & FY2010 totaling $109,975 will be added to Contingency BUDGET SERVICES SANITATION $116,380 Sidewalk & curbside sweeping 7 days a week, two Green Machine drivers year-round. One additional manual worker for 8 months and a second manual worker on an as needed basis. Big Belly Solar Trash Compactors (6). SECURITY $5,000 The BID will continue to work closely with the 104th Precinct. Other program considerations may include development of a crime prevention brochure for merchants and property owners and a security seminar with experts from the NYC Police Dept. as well as a Security Gate Replacement Program. SPECIAL $5,000 MAINTENANCE Anti-Graffiti Program and special maintenance supplies and Myrtle Ave. minor brickwork repairs. Maintenance of new Streetscape Improvements, new plantings & amenities. HOLIDAY LIGHTS $37,700 Illuminated decorations on 24 light poles, 25 lighted arches along Myrtle Ave. at various locations & 2 Myrtle Avenue BID signs at Wyckoff and Myrtle & Fresh Pond Road and Myrtle. MARKETING & $96,794 PROMOTION Supports sales promotions, ad books & events including Street Fairs, Holiday Events & other marketing & promotion strategies. Added funds will be used for website updates, Youth Farm Market & more. ADMINISTRATION $150,267 Staff, utilities, supplies, insurance, audit and other related OTPS (includes $19,972 for Liability Insurance.)

19 Jul 2010 by RPOCA

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